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Tanja & Alannah
Pivot IRL
Canberra, ACT
Pivot: IRL in Progress is a wellness tool used to bring people out of their devices and into the real world. It uses behavioural and neuroscience to help users identify their problem apps, time of day and mental state (pre scroll) and pivot them to a mood based activity or challenge. This provides them enough friction points for the user to delay their habitual reach for problem apps/sites in their devices and make a life over tech choice. More information at www.pivotirl.com
"When you dont know what you dont know and you have questions, ask someone, anyone, chances are they may know the answer or where you can get it"
Our journey has included more unknowns than knowns, making efficiencies go out the window. Learning about and navigating a completely different industry to my previous life has been a big challenge. Starting the business from scratch meant we couldnt just delegate for someone else to find good contacts and start networking. We needed to do all the groundwork, including cold calls and cold emails. What helped us was and still is the belief that Pivot is the screen addiction fix the world needs.
My co-founder and I asked people we knew in small to medium businesses for guidance. But starting a tech company, specifically dealing with apps, app stores and the international landscape, was a tough ask in search of people well rehearsed in this world.
The best piece of advice I got was to attend networking events and attend as many as possible, ensuring i speak to presenters and attendees. I have since met some excellent people and grown my network and continue to do so.
When you dont know what you dont know and you have questions, ask someone, anyone, chances are they may know the answer or where you can get it.