Every session answers a question you're already asking.
No theory. No fluff. Real operators sharing what works.
Established & Growing Businesses
Full Day · 8:00am – 6:00pm
- 8:00am
Doors Open
Registration, welcome tea and coffee, exhibitor walk.
- 8:45am
Welcome to Country & Official Opening
- 9:00am
Opening Keynote: Building a Business That Lasts
Delivered by a founder who has scaled a business from zero to significant revenue and lived the reality of what that takes.
TBAEstablished Australian female founder with 7-figure business experience.
- 9:45am
Session 1: Ecommerce That Actually Works
How to build a professional online store, structure your product database from day one, and connect to marketplaces — eBay, Amazon, Google Shopping — to multiply traffic without multiplying workload.
TBAEcommerce infrastructure specialist with 20 years scaling stores across Australian and global marketplaces.
- 10:30am
Morning Tea
Grazing stations, exhibitor time, open networking.
- 11:00am
Session 2: AI For Your Business Right Now
Not theory. The specific tools available today, what each does best, and how to use AI to do the work of staff you cannot yet afford. Content, customer service, ops, research, automation.
TBAAI business integration specialist with hands-on small and medium business experience.
- 11:45am
Session 3: Marketing That Makes You Impossible To Ignore
How to build a brand people talk about, create content that spreads, and use social media as a genuine growth engine without burning out.
TBAMarketing strategist with a track record of viral brands and zero-to-audience builds.
- 12:30pm
Lunch Break
Full catering service, networking, exhibitor floor open.
- 1:30pm
Session 4: Selling On Marketplaces
Deep dive into ChannelAdvisor, Neto and listing management platforms. How the tech works, how to manage inventory across channels, and how major retailers think about marketplace strategy.
TBASenior representative from a leading ecommerce marketplace management platform.
- 2:15pm
Session 5: Money, Capital & Funding Your Growth
What funding actually exists for Australian women in business. Grants, equity, revenue-based finance, how to position for capital, what investors look for, what disqualifies you.
TBAAustralian startup investor and funding specialist active in the women in business space.
- 3:00pm
Afternoon Tea
Grazing stations, exhibitor floor, roundtable sessions begin.
- 3:15pm
Roundtable Sessions (Bookable)
Eight simultaneous roundtables, maximum 10 per table, hosted by subject matter experts. Topics: Ecommerce & Marketplaces, AI Tools & Automation, Marketing & Brand, Finance & Funding, Legal Foundations, Systems & Operations, Pricing & Negotiation, Starting Your Export Journey. Bookable in advance.
- 4:30pm
Closing Panel: What We Wish We Knew
Four founders at different stages answering the questions the audience actually wants answered. Unscripted, honest, practical.
TBAPanel of four female founders across product, service, ecommerce and tech.
- 5:00pm
Networking Cocktail Close
Light drinks and canapés. Exhibitor floor final session. Informal networking to close Day One.
- 6:00pm
Event Close
New & Aspiring Business Owners
Half Day · 8:30am – 1:00pm
- 8:30am
Doors Open
Registration, welcome tea and coffee, exhibitor walk.
- 9:00am
Welcome & Opening
What today is about and who it is for.
- 9:15am
Session 1: Is Business Right For You
An honest conversation about what running a business actually involves, what skills you need, what you can learn, and how to know if your idea has legs. Not a pep talk. Real talk.
TBAFemale founder and business mentor working with early-stage founders across industries.
- 10:00am
Session 2: How To Start Without Losing Everything
Business structure, legal basics, registrations, insurance, and the foundational decisions that cost you later if you get them wrong now.
TBACommercial lawyer or business advisor specialising in startup foundations.
- 10:45am
Morning Tea & Exhibitor Floor
- 11:00am
Session 3: Your First Customer & Your First Dollar
How to validate your idea before you spend money on it, find your first paying customers, price your product or service, and make your first sale. Practical and actionable.
TBASales and business development specialist for early-stage businesses.
- 11:45am
Session 4: Building Your Online Presence From Zero
Website, social media, ecommerce basics, and how to show up professionally online from day one without a big budget.
TBADigital presence specialist building online brands for new businesses.
- 12:30pm
Closing Keynote & Send-Off
The one thing that will determine whether your business succeeds. Motivating but grounded. Ends with a clear action you take before you leave the building.
TBAInspiring female founder with a business origin story that resonates with women starting from scratch.
- 1:00pm
Event Close
Light lunch provided. Exhibitor floor open for final 30 minutes.

